Purple is in search of an formidable and enthusiastic senior candidate to steer its life-style staff within the New York workplace. The superb candidate could have a confirmed monitor document in profitable resort, property and model launches, giant scale occasions, international PR and advertising campaigns, model collaborations, employees administration and enterprise improvement.
Responsibilities embrace overseeing international media relations campaigns on behalf of prime tier Travel, Restaurants, Lifestyle, and Spirits shoppers based mostly within the U.S. This candidate could have a complete roster of editorial contacts spanning Editors in Chief, Executive and Deputy Editors, Directors, Travel, Spirits and Critics/Reviewers and have the power to barter and safe options, government profiles, design tales, broadcast appearances and ongoing protection on behalf of shoppers.
ROLES AND RESPONSIBILITIES
- Strategize, execute, and handle international media relations campaigns throughout life-style, structure, design, journey, vogue and enterprise media.
- Day-to-day level individual for top stage shopper contacts spanning CEOs, GMs, CMOs, VPs and Creative Directors.
- Develop media outreach technique timeline for launches with relationship to total mission timeline.
- Collaborate with division heads and mission groups as essential to seamlessly combine cultural programming into mission technique and schedule and guarantee profitable execution of press and social media campaigns, particular occasions, retail collaborations, and/or different deliverables
- Identify strategic talking alternatives and collaborations on behalf of shoppers
- Managing account groups to efficiently execute towards anticipated marketing campaign deliverables
- Train and mentor junior employees to make sure progress throughout the company
- Participate in enterprise improvement, together with pitches and proposal creation
Skills and qualities required:
- 7-10 years of PR & advertising expertise
- Superior excessive stage media contacts and broadcast, print and on-line media
- Experience managing account groups
- Established relationships with influencers inside Purple’s areas of focus, together with vogue, journey, magnificence, life-style, music, artwork and tradition
- Excellent written and verbal communication abilities
- Exceptional problem-resolution abilities, together with the power to assume creatively and prioritize a number of assignments in a dynamic and fast-paced atmosphere
- Ability to be a staff participant in an atmosphere that requires and rewards collaboration
- BA/BS Required
Please ship CV and Cover Letter to jobsNY@purplepr.com
Purple represents a wide range of manufacturers throughout completely different areas of experience together with magnificence, vogue, life-style, hospitality, and music. Purple is impartial in philosophy, angle and operation—providing a boutique in-house method, the strategic necessities of every shopper are individually tailor-made from the outset. Founded in London in 1998, Purple now has places of work in London, New York City and Los Angeles. The company’s providers cowl press relations, editorial procurement, cultural partnerships and programming, product placement, and excessive profile occasion administration.
For extra info, please go to www.purplepr.com