The Australian stylist-designer duo have created their ultimate four- and eight-piece wardrobes to assist consumers simplify the act of getting dressed.
In discussing the present crop of the world’s most influential stylists, Christine Centenera ought to actually high the record. The Vogue Australia style director is Kanye West’s go-to marketing consultant for his Yeezy runway reveals, and is broadly reported to be the girl behind Kim Kardashian’s large, minimalistic model transformation. With over a decade of expertise on each the editorial and model sides of the enterprise, it is clear that Centenera is extra expert than most within the artwork of getting dressed, and he or she’s hoping to convey her prowess to the plenty — with the assistance of her longtime buddy and collaborator, designer Josh Goot — in a brand new e-commerce enterprise that launches on Thursday.
Wardrobe.NYC is the Australian duo’s first foray into direct-to-consumer retail, and it facilities round their thought of the last word four- and eight-piece wardrobes for a person and a girl. Designed in New York and produced in Italy, the limited-edition, in-season objects are prime quality with out the retail markup, making for what Centenera calls “the other of quick style.” As somebody who travels continuously and often mixes the identical objects in a number of alternative ways, Centenera edited the capsule to a decent group of necessities. “It’s a thought-about, cohesively styled answer that focuses on luxurious with out extra,” she mentioned in a launch. “These items kind the muse of my wardrobe, and inform how I gown day by day.”
For girls, the four-piece wardrobe consists of a blazer, a menswear-inspired shirt, a T-shirt and a skirt, which should be bought as a bundle for $1500. (This “bundle” tactic is just like the one West used for his latest Yeezy Season 6 release, through which clients may solely purchase the newest “Desert Rat 500” sneaker as a part of a $760 set, full with a hoodie and sweat shorts.) The eight-piece choice additionally features a lengthy, tailor-made coat, a merino wool knit, a silk shirt and a zipper legging — all in black and white — and retails for $3000. The worth contains delivery, obligation and exchanges or returns; clients can select a unique dimension for every merchandise within the wardrobe and alternate particular person items if they don’t match.
At launch, the duo goals to drop 4 collections per 12 months, every with a barely totally different theme or aesthetic. However, they will proceed to be made in restricted portions (the debut capsule consists of 100 wardrobes every for women and men), concentrate on tailoring and distinctive supplies and hold costs as little as doable for his or her clients. While $3000 is just not an insignificant amount of money to drop at one time, the promise of getting dozens of timeless, Centenera-approved outfits at your disposal looks as if a sound funding.